Before we get into the details…
What is branding and what does it do for your business?
Definition: The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.
Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, which differentiates your offerings from your competitors. It is derived from who you are, who you aim to be and who people perceive you to be.
Where do we come in?
Our branding package includes all the fundamental pieces you need to launch or rebrand your business. But it’s not only the visuals that we keep in mind, it’s about the way you are communicating who you are as a business and creating the pieces you can use going forward as your business grows.
Let’s work together!
I cannot wait to chat all things branding! To find out more about our services and to request a quote, please fill out the questionnaire linked below
Full Branding Package
Branding Questionnaire | We provide an in-depth questionnaire to identify brand fundamentals, personality, target audience and style preferences
Colour Inspiration Board | Based on the completed branding questionnaire, we carefully select images and design a colour palette that best represents the brand’s overall image
Competitive Analysis | We will assess strengths and weaknesses of current or potential competitors in order to provide strategic content to give a distinct advantage and help distinguish you from your competition. Full breakdown will be provided in a PDF format
Logos & Wordmark | Includes a primary logo, secondary logo and a tertiary word mark with up to 3 revisions. Final digital files include AI, EPS, JPEG, PDF and PNG with a cheatsheet on where to use each
Brand Guide | Includes logos, brand inspiration, colour palette, typography, pattern recommendations and logo do’s & don’ts - final digital file provided in PDF and JPEG
Business Cards | 3 revisions, printing included for quantity of 500, 16pt matte cardstock, double-sided
Launch Kit | We design a special launch kit so you can celebrate your new branding! The kit will depend on your brand style and preferences
Timeline: 6 weeks | Contact for pricing
Individual Services
All services include the initial consultation and 3 revisions. Additional revision fees will vary depending on the service.
Logos & Wordmark | Includes a primary logo, secondary logo and a tertiary word mark. Final digital files include AI, EPS, JPEG, PDF and PNG with a cheatsheet on where to use each
Custom patterns, illustrations or textures
Brand Guide | Includes logos (logo design separate), brand inspiration, colour palette, typography, pattern recommendations and logo do’s & don’ts - final digital file provided in PDF and JPEG
Business Card Design | Printing included for quantity of 500, 16pt matte cardstock, double-sided
Letterhead Design | Printing included for quantity of 100, 8.5 x 11” 70lb standard stock
Flyers & Brochures | Printing included for quantity of 100, 8.5 x 11” 100lb gloss stock
Email Signatures | Includes digital files in JPEG and PNG format
Postcards | Printing included for quantity of 100, 4 x 6” 100lb gloss, double-sided
Name Development
Media Kits & Sell Sheets
Presentations
Social Media Templates
Stickers
Packaging
Website Design
